best SEO blogs

Is It Necessary To Read The Best SEO Blogs To Rank In SERPs?

In the ever-changing world of digital marketing, SEO guidelines change constantly. Reading the best SEO blogs can help you keep abreast of the current best practices. However, with a difference of opinion between the experts, which companies offer the best advice?

The Best SEO Blogs

Google makes several significant changes to its search algorithms every year. Subscribing to the top SEO blogs can help you stay on top of search engine dynamics. Furthermore, you’ll understand how these changes can affect your website.  Most industry experts agree that these blogs offer practical SEO advice:

  • SEMRush
  • Moz
  • Ahrefs
  • Search Engine Journal
  • Backlinko
  • Yoast

Experience Matters

Reading the best SEO blogs gives you a good overview of the latest guidelines and trends. However, putting what you’ve learned into practice is a time-consuming practice. First, you must create quality content that engages the user and pleases the search engine. Then, it can take months to see results at which time algorithms and user behavior have changed. Typically, you’re always aiming at a moving target.

Instead, hire an SEO marketing firm to handle your blog writing services. You’ll enjoy several important advantages when you outsource this task:

  • Highly skilled team
  • Research for the best keywords
  • Optimize blog posts for SEO
  • Strategic internal linking
  • Track the performance of your content

Your Content Creation Must Have Strategy

As long as people continue to use the internet to search for information online, SEO will remain relevant. Moreover, blogging is one of the best ways to increase your search engine ranking. All the best SEO blogs will describe certain elements necessary for content creation to rank in results.

1. Targeted Keywords

Search engines crawl the web looking for new content. When it finds a page, the search engine analyzes the keyword and other content tags and indexes your article.

Then, as users search the internet with a query, the search engine pulls the indexed pages answering the question. Search engines rank these results based on many different factors besides keywords.

Generally, consistently blogging gives your website additional opportunities to rank for keywords. By targeting more keywords, you can drive more traffic to your site.

2. Links

A link is a connection from one webpage to another. They can be internal, linking pages on your website, or external, linking pages to or from another website.

Primarily, internal links connect pages of your website. These can include your home, about, or product pages. You can also create links between blog posts to direct users to other related articles. Internal linking helps SEO by keeping users on your site longer and helping search engines understand your content better.

Alternatively, external links connect your site to another website and can be outbound or inbound. Outbound links connect your site to other resources adding context so users understand your topic better. Backlinks or inbound external links help build your site as an authority in your field.

3. Focus On The Reader

Sometimes, bloggers focus on the technical SEO aspect of their articles and they forget the user experience. Yet, search engines place a high importance on the consumers’ interactions with a website. Ultimately, blog posts should help the reader understand the topic in an easy-to-read format:

  • Satisfies the search intent
  • Answers the search query early
  • Easy to understand
  • Offers a unique or fresh perspective
  • Gives clear and accurate information
  • Organized with headings and short paragraphs

FAQs About SEO

Most experts estimate about 200 ranking factors in Google’s algorithm. To help your understanding of how these factors affect your ranking, we’ve answered a few commonly asked questions about SEO.

Which Types Of Companies Can Benefit From SEO?

Any business can benefit from an SEO strategy. The whole purpose behind search engine optimization is to connect with your audience. Whether you’re a brand-new company or an existing one, SEO offers many great benefits:

  • Increased organic (free) traffic
  • More qualified leads
  • Builds brand awareness
  • Gives you an edge over the competition

How Can Technical SEO Affect My Website?

Technical SEO is the process of optimizing a site’s structure to improve user experience and search engine visibility. While on-page SEO utilizes keywords, technical SEO involves ease of navigation, responsiveness, and speed. If users have trouble navigating your site, so will search engines. This can result in crawling and indexing issues preventing pages from showing up in results.

What Is The Best SEO Tool?

Typically, most SEO tools focus only on a few metrics related to search engine optimization. For example, some are great for keyword research while others will audit your website. The more expensive tools have all-in-one features designed to analyze your entire site’s performance and uncover hidden potential.

Notably, some of these tools are free like those provided by Google

However, like other business tools, you need to understand the context of the data the tool presents. Without the necessary knowledge and experience, you might not see the results you want.

Instead, hire the professional and highly trained team at conversionMOXY. We have a full portfolio of marketing tools including blog writing services. Moreover, when you work with us, you can easily track your progress with key performance statistics.

It all begins when you call us for a free consultation to discuss your business, goals, and budget. After our discussion, we’ll tailor a plan specific to your company. Ready to begin a conversation about increasing your business? Call conversionMOXY today at 336-245-1640.